Join the fun! An ethnography of fun and subcultural entrepreneurship in the skateboarding scene of Puebla, Mexico

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By Kaj Dekker

Scene 1: Another sunny day at the Xonaca skate park in Puebla, Mexico. People are skateboarding, filming or having conversations while secretly sharing caguamones, a bottled liter of beer. A group of friends is sitting in the hot sun, enjoying their conversation as well as their beer. Suddenly, one of them challenges a friend. “I call a bet! If the next guy jumping down the stairs makes his trick, I buy you a new board. If he lands the trick, you buy me one, alright?” The friend agrees and they wait until someone approaches the stairs. In the meantime, cigarettes are shared, jokes are made and fun is had. After some time, a skateboarder starts checking out the set of stairs, clearly trying to visualize his trick. As he takes a few steps back to gain some speed for the jump, he accelerates. He approaches the stairs and jumps. In the middle of the jump he fails to get his position straight. As he lands he breaks his board, he sees the bunch of friends going wild. Seemingly out of nowhere a guy comes up to the skater and asks him if he would like to buy a new skateboard. The friends overhear this conversation and whistle to signal the salesman to come over. What does a shop-less salesman do at the skate park of Xonaca? The friends buy a skateboard from him, which he gets from the trunk of his car. They give the old deck to the skater who broke his board. In the end, one skateboarder broke his boards and two got a new one. How does this informal economy come about in a commerce-free setting as the Xonaca skate park?

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